After “liking” a comment calling to “Free America from the Jews,” Ms. Rachel – a popular singer-songwriter and educator of young children – has sparked outrage for fueling antisemitism, and Walmart is still selling her toys.
When Walmart partners with a brand, it signals trust. But right now, Ms. Rachel Toys is profiting from that trust while pushing dangerous rhetoric and false narratives, and providing cover for antisemitism.
Ms. Rachel’s recent actions- including “liking” a genocidal comment- have caused deep harm, and her response has only made things worse.
She called the moment a mistake, yet praised her own “beautiful” advocacy. She then pinned inflammatory comments that many interpreted as dog whistles against Jews.
Her platform has become a rallying point for hate, as antisemitic comments pour in with no accountability.
This isn’t an isolated incident. Ms. Rachel’s pattern of promoting misinformation about Israel includes using a suffering Gazan child to falsely accuse Israel of starvation tactics, featuring a known supporter of terrorism as a positive example, and ignoring the evil of Hamas entirely.
What makes this more dangerous is her audience—millions of children and families.
Walmart cannot claim to stand for integrity and inclusion while endorsing a brand that repackages terror-linked propaganda into toddler-friendly content.
By continuing to sell Ms. Rachel Toys, Walmart sends the message that hate has no consequences—as long as it sells.
That’s unacceptable. Walmart’s silence is complicity.
CLICK HERE to email Walmart.
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